FROM SYSTEMS TO SALES: JULY INSIGHTS

FROM THE GROWTH CAPITAL PODCAST

July’s episodes of the Growth Capital Podcast showcased a dynamic range of founders and leaders, each tackling complex business challenges—from raising capital and building AI-powered products to scaling service businesses with systems. Host Justin Dixon sat down with innovators across SaaS, healthcare, investment banking, and trades to explore what it takes to grow smarter in today’s market.

Whether you’re a first-time founder or a seasoned operator, this month’s conversations delivered practical blueprints for scaling—without burning out.

Episode Highlights

Episode 33: From Deck to Dollars: Mastering the Fundraise Flow with Jeffrey Fidelman Jeffrey Fidelman, founder and CEO of Fidelman & Co., revealed the gritty reality of startup fundraising. His fundraise-as-a-service model demonstrates why raising capital is essentially a sales process—and how founders can master the pitch, know their numbers cold, and avoid AI shortcuts that overlook the human touch. 🎧 Listen to the complete episode here

Episode 34: Fix the Experience, Grow the Business: A New SaaS Playbook with Evan Steele After selling his EMR company, Evan Steele launched Rater8, a SaaS tool that improves patient satisfaction and online reviews for healthcare practices. He shared how solving real-world pain points, embracing remote culture, and using AI for reputation management can drive both employee happiness and business growth. 🎧 Full episode here

Episode 35: How AI Is Helping Sales Teams Sell Smarter, Not Harder with Steven Atkins of Ease AI Steven Atkins walked away from high-level sales roles to launch Ease AI—an enablement platform transforming how teams train with AI. From bootstrapping strategy to AI-powered roleplays, he’s proof that sales tools can be lean, profitable, and deeply custom. 🎧 Watch the full story here

Episode 36: From Firefighting to Forecasting: How Systems Create Scale with David Forster David Forster, founder of Systems Over Sweat, shared how trades businesses can scale beyond $2M by systematizing operations and removing owner bottlenecks. His “Think Like Me” tool and approach to empowering GMs are a must-hear for any home service entrepreneur stuck in firefighting mode. 🎧 Don’t miss the full chat, listen here 

Episode 37: Raising Capital vs Raising a Business: Know the Difference with Adam Spector Angel investor and Chore founder Adam Spector broke down the dangers of premature fundraising and the myth of “automating everything.” His new company offers fractional services to help founders stay focused on what they love—and his experience provides raw lessons in scaling smartly after a failed startup. 🎧 Full episode available here

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